2016 Bracket Summary


2016 Brackets

REVENUE GENERATION

Ideas or innovations that produce significant, measurable and sustainable income gains for a facility operator.

Discount Buys=$$
Sell golf apparel by buying at a discount. Ask sales reps for samples or closeouts…more
 
Create Your Events
We have hosted a monthly scramble & yearly Chandler City Championship that we promote and run. in 2015 green fee revenue from these events was $20,031.77…more
 
Season Ending League
Many golf leagues end before the end of the golf season. I ran a stableford league where you could play any day of the week but had to play with another league player…more
 
Non-Resident Memberships
If your facility is in a resort area and you offer memberships this is an option you may want to explore. Let's say the Jones family own…more
 
Fantasy Football Tie-In
We all know, the hottest thing going right now is "Fantasy Football" People love it! I'm one of them. What I propose is a fantasy football vacation…more
 
Demand Pricing
BG Drive was developed to assist clubs with growing their bottom-line revenue 7-15%, increase online traffic and bookings…more
 
Driving Like Top Golf
Top Golf has been fantastically successful. We can channel some of that success to our own driving range…more
 
Student Sponsors
I will give 3200 students free golf during my low revenue periods if they bring a paying adult…more
 
Gallery Rewards
We took Troon Rewards and brought it to a Club Level - Gallery Rewards. We gave members…more
 
Dusk Cart
The addition of "Dusk Rates" - Traditionally, Twilight Rates have been for 9 holes up in our area…more
 
Turkey Schamble
We have continuous paved cart path for the course. On the second weekend of November we fill the course each day with 30…more

 

CUSTOMER CREATION

Programs or solutions that help an operator attract new customers or retain current ones.

21 Day Challenge
I have created a 21 Day Golf Challenge. The cost is $147 and promotes healthy living and provides instruction on improving golf swing…more
 
Charity Week
In 2014, The Ridge introduced a new concept called "Charity Week at The Ridge" which focuses on utilizing historically low demand days to offer more competitive pricing to groups…more


Efficiency Maximization

Strategies or programs that allow an owner to fully optimize the operation and use of the facility and its related assets.

Cart Policy for Cash
We have struggled with the eternal problem of how get the carts off the course at the end of the day. Our efforts had been futile at best…more

 

Facility Maximization & Utilization

Strategies or approaches that lower operating costs for an owner without sacrificing quality of the experience or product.

#miniDunes
We built a 6-hole short course on our Practice Facility Floor (called #miniDunes). The target greens for the practice facility by morning, are the course's greens by afternoon…more
 
Club Air
Recently we went to World Conference for Club Managers Association of America. We came up with this idea for a club of the future idea…more