• NGCOA Offers Members Hospitality Training and Resources through New Partnership with RCSUniversity

    The National Golf Course Owners Association (NGCOA) and RCSU (RCSUniversity), the virtual training division of RCS Hospitality Group, will provide NGCOA members with curated hospitality training resources to elevate their brands and grow their golf businesses.

    Under this agreement, RCSU will be the founding sponsor of NGCOA’s new “Hospitality Center,” a web-based portal which will house resources including, but not limited to, videos, podcasts and webinars on a variety of topics for managers and employees of public and private golf facilities.

    NGCOA members will have complimentary and exclusive access to two (2) online lessons immediately, and soon will have access to four (4) custom courses co-produced by NGCOA and RCSU. RCSU will also become a member of the NGCOA Smart Buy Marketplace, the association’s purchasing program which offers discounted rates, rebates and value-added packages not available anywhere else. Visit for details on the RCSU offer and other Smart Buy Marketplace partners.

    “One solution to the perception, cultural and retention issues in our industry is raising the hospitality quotient,” says Jay Karen, NGCOA’s chief executive officer. “We can help courses dispel the myths (and some truths) of the unwelcoming environment in golf by getting more frontline staff trained in good old fashioned hospitality.  We are excited about our partnership with RCS, and the amazing tools we can put in the hands of our members.”

    “We are delighted to be the founding sponsor of NGCOA’s new Hospitality Center. At RCS, we believe training is not something you did, but something you do; virtual training is a natural extension of our popular in-person training. RCSU was designed to help busy managers provide a consistent, quality training program for high-turnover positions and deepen their bench of leaders as they build management skills using RCSU," commented Whitney Reid Pennell, founder and president of RCS Hospitality Group. "Developing managers and staff in the club industry has been my lifelong passion and I am confident our virtual courses, as well as our suite of other consulting and training services will be a great benefit to NGCOA members.”

    NGCOA members can access RCSUniversity's services through the association’s Smart Buy Marketplace purchasing program at

    Learn more about RCSUniversity's member benefit here