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Email Marketing Made Easy

Presented by Allison George, Toad Valley Golf Course Think email marketing is dead? Think again. Emails—and, more precisely, your email list—form the cornerstone of all your digital marketing efforts. In this exclusive NGCOA webinar, course owner and marketing maven Allison George will share...


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Hospitality Series: 7 Tips to Create a Motivating Work Environment

Presented by Whitney Reid Pennell Motivation is the key to an empowered, self-directed and productive work environment. You can hire the most qualified individuals to join your team, but if they aren’t motivated, you’ll never get their “best.” A truly motivated work environment not only helps...


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Hospitality Series: 5 Tips to Create a Strong Service Culture

Presented by Whitney Reid Pennell The service culture at your course is one of the cornerstones upon which the entire customer experience is built. Service IS your competitive advantage! The process of creating a strong service culture begins with identifying the culture you actually have;...


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Turbo Boost: Supercharge your target marketing with Facebook ads

Presented by Allison George, Toad Valley Golf Course Take your Facebook ads to the next level. Learn how to market to golfers in your area by dialing-in your marketing efforts and creating Facebook ads that help drive traffic to your business and website. Allison George will share the process...


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Bloomberg Market Minute with NGCOA CEO, Jay Karen

Jay Karen talks with Bloomberg Market Minute to discuss the adaptation golf is making in today's market. © 2016 Bloomberg L.P. All rights reserved. Used with permission. #Education #MarketingAdvertisingPublicRelations #Podcast #Leadership #Inspiration #EfficiencyMaximization


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The Power of Perception: Using public relations to boost business

Presented by Rich Katz, Buffalo BIG Advertising and social media marketing have their place, but if you’re hoping to get the word out about your business, public relations is the answer. From developing relationships with media to enhancing your image in the court of public opinion, public...


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Using Geo-Targeting to Market your Course

Location, location, location—it isn't just a real estate adage anymore. Savvy marketers understand that geo-targeting through social media (marketing by location) can generate sales from those who are closest to them. #Technology #Webinar #Inspiration ...


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How to Think Like a Social Marketer

Presented by Danielle Barthelemy & Andrew Leintz, Dayta Marketing To have a great strategy, you have to think like a social media marketer. Not just a marketer that uses social media. By the end of this webinar you’ll be prepared to develop your social media strategy with our 8-Step guide....


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The Personal Touch

Owners Jan and Don Kinney, Jr., have endured the ups and downs of the business by treating customers like family In many ways, Tri-Way Golf Club, a 27-hole daily-fee facility located in Plymouth, Indiana, is the quintessential mom-and-pop operation. The course opened as a nine-hole layout in...


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Revenue Generation: 2016 Bright Ideas Bracket Submissions

Discount Buys=$$ Andrew Spaulding, Broadlands Golf Club, North Prairie, WI Sell golf apparel by buying at a discount. Ask sales reps for samples or closeouts. Most reps have tons of samples they can't get rid of. Many will sell below their cost of 50% off. Closeouts get you better size...